Twyford Bathrooms selects PeopleValue’s customer loyalty solution
Oxford, UK - June 2nd 2010 - PeopleValue, a leading provider of loyalty, incentive, reward & recognition and employee benefit programmes, has been selected by Twyford to implement a retailer customer loyalty programme for their showering product ranges. Twyford Bathrooms is the UK's leading manufacturer of bathrooms, and is part of Sanitec, the European No.1 sanitary ware group.
Working in conjunction with the Nine Yards Creative Communications agency (www.9ycreative.co.uk ), the programme is targeted at the 450+ displaying outlets of Twyford shower enclosures and trays. Based on PeopleValue’s widely used eReward platform, retailers are awarded points for all sales of Twyford showering products. Points can then be redeemed at a dedicated password protected Twyford branded website - www.Twyfordhowerpower.com.
"The PeopleValue customer loyalty programme has the two primary objectives of building brand awareness and for rewarding the loyalty of our retailers. We selected PeopleValue based on their track record, the ease of deployment and use of their eReward customer loyalty platform and the extensive range of rewards it offers. We are very pleased with the set up of the programme working closely with PeopleValue, who are very professional and well organised," said Sabine Tawfik, Product Manager for Showering, Twyford Bathrooms.
The PeopleValue customer loyalty solution is a points based scheme developed to give maximum reward choice to the participants and the maximum ease of use to its managers. The scheme gives the manager(s) the flexibility to easily and quickly award points based on criteria linked to the sales of targeted products and services. Participants have the choice of collecting the points or spending them as they are acquired on a range of over 10,000 products and services that are accessed via the Twyford branded website.
PeopleValue delivers loyalty, reward, incentive and employee benefit programmes to over 150 customers including Northgate, Tata Steel, NG Bailey, npower, RAC and Aviva. PeopleValue’s solutions are supported by a full end-to-end service through the creation, execution and management of programmes that are aimed at maximizing the impact on business results. PeopleValue’s programmes provide a full range of management information through a performance dashboard that can be built to meet individual client requirements.
"Twyford joins a rapidly growing list of companies who are deploying our solutions to drive and build customer loyalty. We provide programmes for companies who operate in a broad range of highly competitive markets where delivering an additional competitive edge in the form of one of our loyalty, incentive or reward schemes can make a real, tangible and measurable improvement in their market performance," said Mike Morgan, CEO, PeopleValue.
About PeopleValue
PeopleValue is a leading provider of loyalty, reward, incentive and benefit programmes to a diverse range of organisations offering a full end-to-end service through the creation, execution and management of programmes that are aimed at maximizing the impact on business results. With over 150 customers including Rank, npower, Twyford, Whitbread, Tata Steel, Royal Mail, Aviva and the RAC they serve over 450,000 users. PeopleValue have developed a suit of web based applications that can be easily implemented and provide real time performance information on tactical sales campaigns, reward and motivation programmes and employee engagement.
For more information please contact Guy Tarring on gtarring@peoplevalue.co.uk or call 0870 908 0088.